IKEA launches DIRIGERA the Matter Ready hub for smart products and the new IKEA Home smart app

IKEA launches DIRIGERA the Matter Ready hub for smart products and the new IKEA Home smart app

The next step in the journey to enable a better everyday life for many people and a smarter life is the launch of the Matter Ready Center for Smart Products DIRIGERA. With its new software, DIRIGERA is designed to It handles more product segments and more products on board than the current TRÅDFRI portal. It also enables new and more user-friendly IKEA Home smart app.

“With DIRIGERA and the new app, one of our focus has been on enhancing and simplifying the setup process when connecting new smart products to the smart home. We have also added customization options, such as creating different scenes with preset functions for smart products for all your different activities and moments in the home”, says Rebecca Töreman, Business Leader at IKEA of Sweden.

“Thanks to the user feedback we’ve received since the launch of the TRÅDFRI portal in 2014, we can continue to combine technology with simplicity and accessibility and bring our home furnishing expertise into the future,” she continues.

The new IKEA Home smart app will be convenient, easy to navigate and easy to use to lower the threshold for people looking to create a smart home. Moreover, it will make connecting devices to the DIRIGERA hub much easier.

With the new DIRIGERA Smart Center, users will be able to bring all IKEA smart products into the system and direct them individually, in groups or in groups in the new IKEA Home smart app. This allows users to create different scenes with preset functions for smart products and increases customization options for the smart home.

“We have seen a growing interest in the home, especially the smart home over the past couple of years. Digital solutions and technology have become natural components in our daily lives and now in our homes as well. A smart home is an evolution of the home you already love and live in. IKEA’s broad offering of smart products in the areas of sound and light And air purifiers, curtains and much more to come, says Björn Blok, Business Area Manager at IKEA of Sweden.

DIRIGERA and the new IKEA Home smart app are scheduled to launch in October 2022. Users can continue to use the TRÅDFRI portal and the existing app, and smart products already purchased from IKEA can be connected and work well with the DIRIGERA Centre. Moreover, IKEA plans to launch access away from home jobs in the first half of 2023.

Media contact:

Media relations and news desk at IKEA


Facts and Figures: Matter is a connectivity standard used in smart homes and smart products, developed by IKEA. It is based on Internet Protocol (IP) and builds reliable and secure Internet of Things (IoT) ecosystems. Matter has been developed to support many different product types and use cases and ensures reliability, security, and compatibility.

About IKEA

IKEA offers high-quality, well-designed, functional and affordable home furniture, produced with care for people and the environment. There are many companies with different owners, operating under the IKEA brand, all of which share the same vision: to create a better everyday life. Many people. IKEA was founded in Sweden in 1943.

About the IKEA franchise system

IKEA retail is operated through a franchise system with franchisees authorized to market and sell the IKEA range of products within specified geographic areas. Inter IKEA Systems BV is the owner of the IKEA concept and the worldwide IKEA franchisor, which also hires various IKEA companies to develop the product range, supply products and provide communication solutions. Today, 12 different groups of companies are entitled to own Operation of IKEA sales channels under franchise agreements with Inter IKEA Systems BV

About the Inter IKEA range

The Inter IKEA group includes Inter IKEA Systems BV, Swedish IKEA AB, IKEA Supply AG and related companies to IKEA Industry AB. Inter IKEA Holding BV is the holding company of Inter IKEA Collection.

2022-05-25 11:53:56

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